Distinctive designs influenced by a Swiss outdoorsy spirit, robust movements and celebrity co-signs - Norqain has quietly become one of the most in-demand independent Swiss watchmakers. Here's why we love NORQAIN:
Walking the independent path
Based in Biel/Bienne, one of Switzerland’s watchmaking capitals, Norqain burst onto the scene in 2018 -- proudly, as a family-owned, independent brand -- founded by entrepreneur Ben Küffer and supported by high-profile investors like ice hockey star Mark Streit, legendary watch industry mogul Jean-Claude Biver and Ted Schneider, son of former Breitling owner Theodore Schneider.
Norqain recently made headlines when notable celebrity watch collector Mark Wahlberg and professional tennis player Stan Wawrinka were spotted wearing their Wild One Skeletons on multiple occasions, and has even brought on football legend Gary Neville as an investor.
They care about more than just watches
Not every brand backs up their storytelling with action, but Norqain does. Through their NEVEREST collection, Norqain donates 10% of proceeds to the Butterfly Help Project, a foundation that provides education and housing to the families of sherpas who have lost their lives in the Himalayas.
Norqain also partners with World Cleanup Day to promote global waste reduction efforts. They also collaborate with tide ocean SA to create upcycled straps from ocean-bound plastic, reflecting their commitment to sustainability.
And finally, in partnership with wildlife ambassador Dean Schneider, Norqain has committed to offering only animal cruelty-free straps. Their watches feature alternatives like vegan-certified rubber and fabric straps, ensuring ethical choices without compromising on quality.
Make your own Wild One of 1
One of the coolest things about Norqain is how much freedom they give you to make a watch your own.
Their online configurator, especially for the Wild One series, lets you customise everything from the case and strap to the dial details—resulting in a piece that’s completely personal. It’s a level of flexibility you don’t often see in Swiss watchmaking, and it makes the whole experience feel more meaningful.
NORQAIN IN THE MEDIA
Norqain now has a Wild One Skeleton in a 39mm case – with four new colours!
The new Norqain Wild One Skeleton 39mm may scale down the case, but it remains equally as robust and high-performing as its 42mm sibling.The post Norqain now has a Wild One Skeleton in a 39mm case – with four new colours!
